As part of the launch of the 2018 FIFA Collection for Louis Vuitton, H.stories imagined a protocol worthy of an arrival in a large stadium. Guests were welcomed along a grass corridor decorated with gold balloons specially made for the occasion. They then took personalized elevators bearing the image of the French flag and the collection, to finally enter a surprising and festive space. This event combined elegance and sportsmanship, creating a unique and memorable experience for all guests.
Every detail, from the golden balloons to the decorated elevators, has been carefully thought out to reflect the elegance and prestige of Louis Vuitton, while celebrating the spirit of football. The event offered guests a series of surprises and memorable experiences, both culinary and freestyle soccer entertainment with world champion Gautier Fayolle. Major professional athletes had also been invited as well as major public figures.
