H.stories organized an event in 2022 for the LVMH Group with LOEWE, on the magnificent Avenue Montaigne in Paris. This event, entitled “Masterclass des Métiers d'Excellence”, highlighted LVMH's craftsmanship and professions of excellence. We took charge of the overall design and production of the masterclass, creating a vegetal and minimalist atmosphere to reinforce artistic asperities. Every detail has been carefully orchestrated to provide a unique and immersive experience.
During the ME x LOEWE masterclass, we enhanced the professions of excellence through a vegetal and minimalist scenography. The event made it possible to promote the creations and know-how of student artisans, while offering an artistic break in an elegant setting. Our team managed the entire event, from welcoming guests to technical management, including coordinating presentations and craft demonstrations. This masterclass not only highlighted the collaboration between LVMH and LOEWE.
